For California’s large-acreage growers
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The perspective should be, too.
Ag technology, water, workforce and the business of growing. A fully digital magazine for the people leading California’s large-acreage operations.
New: listen to or watch every story in the November 2026 issue
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The current issue
November 2026
The people, ideas and decisions shaping commercial agriculture. Read the stories online or open the complete magazine.
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Read, listen to or watch every story.
Every article in the November 2026 issue: read it here, hear it read aloud in full, or watch the video version. Press play at your desk or on the drive between blocks.
- Getting Back to the FundamentalsRead: Getting Back to the FundamentalsListen 3 min: Getting Back to the FundamentalsWatch: Getting Back to the Fundamentals
- What Does AgTech Have to Prove?Read: What Does AgTech Have to Prove?Listen 12 min: What Does AgTech Have to Prove?Watch: What Does AgTech Have to Prove?
- What Makes Farm Technology Useful to MeRead: What Makes Farm Technology Useful to MeListen 7 min: What Makes Farm Technology Useful to MeWatch: What Makes Farm Technology Useful to Me
- What 16 West Coast Orchards Taught Us About AutomationRead: What 16 West Coast Orchards Taught Us About AutomationListen 10 min: What 16 West Coast Orchards Taught Us About AutomationWatch: What 16 West Coast Orchards Taught Us About Automation
- From Pilot to PaybackRead: From Pilot to PaybackListen 12 min: From Pilot to PaybackWatch: From Pilot to Payback
- More Than a Wage Increase: What the 2026 AEWR Update Means for GrowersRead: More Than a Wage Increase: What the 2026 AEWR Update Means for GrowersListen 10 min: More Than a Wage Increase: What the 2026 AEWR Update Means for GrowersWatch: More Than a Wage Increase: What the 2026 AEWR Update Means for Growers
- Budgeting for the UnknownRead: Budgeting for the UnknownListen 12 min: Budgeting for the UnknownWatch: Budgeting for the Unknown
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Every Thursday · AgTech Intelligence Report
What’s next.
What’s useful.
What’s ready.
A weekly look at the technology moving agriculture forward, with the context to decide what belongs in your operation.
From the field to the front office
Ideas for the scale you operate.
Farm Finance
Budgeting for the Unknown
With fertilizer, fuel, water and financing costs difficult to predict, California growers are building 2027 plans around flexibility, cash flow and the ability to change course.
Read: Budgeting for the UnknownListen 12 min: Budgeting for the UnknownWatch: Budgeting for the Unknown
From Pilot to Payback
As California growers plan their 2027 investments, technologies must demonstrate measurable returns, fit existing operations and perform beyond the initial demonstration.
Read: From Pilot to PaybackListen 12 min: From Pilot to PaybackWatch: From Pilot to Payback
More Than a Wage Increase: What the 2026 AEWR Update Means for Growers
Under the 2026 AEWR update, classifying H-2A jobs correctly is no longer just paperwork. It is a wage decision.
Read: More Than a Wage Increase: What the 2026 AEWR Update Means for GrowersListen 10 min: More Than a Wage Increase: What the 2026 AEWR Update Means for GrowersWatch: More Than a Wage Increase: What the 2026 AEWR Update Means for Growers
What 16 West Coast Orchards Taught Us About Automation
Eighteen months inside West Coast tree fruit operations suggest AgTech pays off when experienced growers and workers help shape it, not when it is designed to work around them.
Read: What 16 West Coast Orchards Taught Us About AutomationListen 10 min: What 16 West Coast Orchards Taught Us About AutomationWatch: What 16 West Coast Orchards Taught Us About Automation
Five Ways to Tell Better Stories in Agriculture
Five practical techniques to make agricultural stories more memorable and persuasive.
Read article →
Succession Starts Long Before the Signature
Begin succession planning early and treat leadership development as an integral business strategy.
Read article →
Incubator Farm Helps Ag-Tech Gain a Foothold
Reservoir Farms provides workspace, fabrication equipment and 24 acres of test fields to help ag-tech startups move from prototype to commercial trials.
Read article →A fresh perspective. Every issue.
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